I have followed Casey Neistat for quite a few years now. He does not lead on too much about his life, success and his techniques for getting where he is today.
Earlier this week I found a video published by an employee of his Jack Coyne. I was aware that Jack had assisted Casey at Beme, but that was all. In 6 minutes, Jack walks through his career and journey with Casey. The video does an excellent job of highlighting how Casey has used many resources and disseminated large amounts of work to others to support and scale his production machine. This is an interesting view point because there is a large cognitive bias to attribute Casey’s success to the individual. His videos mainly consist of himself, a one man, film-making, start-up tanking helicopter-flying, bad-ass. He does not feature content showing his support team. Jack’s story demonstrates that Casey has been using an high performing support teams long before his YouTube success.
I found watching this video validating evidence towards the importance of collective action to achieve large goals.